Believe in Life-Investing.

Live with clarity, spend with intention, grow with purpose. GoodWhale helps you take control with tools and insights built around your real life.

Money with Purpose.

At GoodWhale, our purpose‑led team empowers you to turn financial clarity into freedom. We make personal finance simple, human and empowering, so you can live with clarity, spend with intention, and grow with purpose.

Learn for Life.

Our GoodWhale Academy equips you with mindset, knowledge and tools to build sustainable wealth, and a meaningful life.

From YouTube lives to in‑person classes and flagship conferences, we make financial education simple, human and deeply practical.

Invest with Insight.

We demystify markets using data and storytelling that actually makes sense. Whether you’re a total beginner or seasoned investor, GoodWhale’s simple visuals and personalised analysis help you back purposeful decisions, not guesswork.

Make confident financial decisions, supported by data that’s tailored to your personal financial profile, behaviours and objectives.

Your Everyday Companion.

Meet GoodWhale Buddy, your purpose‑led, AI money companion in WhatsApp, Telegram or LINE.

Log expenses in a snap, get personalised nudges, and connect every transaction to your goals. Conversations replace chore lists, so managing money feels natural and supportive.

Grow Together.

We believe wealth grows best when it’s shared. Join the GoodWhale Community, a safe, shame‑free home for life investors. Share wins, ask questions, attend online events and stay accountable with crowd‑powered tools and group challenges.

In the wise words of Charlie Munger, partner of Warren Buffet “The best thing a human being can do, is help another human being know more”.

Join our community of like-minded people today!

Because beginning is the most important step.

Built for Good.

GoodWhale proudly stands as a B Corporation (pending), blending finance education with a commitment to doing good. Being a B Corp means we hold ourselves to the highest standards of social, governance and environmental responsibility.

We’re here to make financial learning accessible and contribute to the United Nation’s goals for Quality Education and No Poverty.